Strong together! The region's excursion destinations on the road to success.

The meeting point was the show roastery of Jamila Coffee in Spielberg. Joe Tiner, American by birth, has not only lost his heart in the Murtal, but has also launched a very special business - a coffee roastery with an attached coffee house.

From the major excursion destinations, such as the Red Bull Ring, thermal baths and fairy tale forest, to the smaller insider tips, such as the Judenburg town museum, representatives were on hand to work out the strategy for the 2023 summer season together with the tourism association. Especially the bundling of the different recreational opportunities was in the foreground at this meeting. Thus, work is being done on a uniform and new presentation of the family treasures and cultural treasures Murtal, which have already bundled into offer groups in recent years.

One focus will be the topic of online marketing. Here Isabella Painhapp, on-line marketing specialist of the tourism federation Murtal, will offer own Workshops and training units for the trip goals.

New and already in all tourism offices in the Murtal available is the brochure of the summer trip goals 2023. Here over leisure possibilities in the entire region are. Tanja Beren & Kornelia Lerchbacher from the marketing team have implemented this project, which is available in German and English, in recent weeks.

Manuela Machner, Managing Director of the Murtal Tourism Association: "We are pleased that the networking of the excursion destinations works so well. Everyone is aware that together they can achieve much more. This year, therefore, there will be especially many joint activities for guests and especially the focus on online marketing is playing an increasingly important role among the excursion destinations as well."

Siglinde Wrabl, Märchenwald Steiermark: "For us, the good cooperation with the tourism region and the other excursion destinations is very valuable. Because it is precisely the joint appearance and the fact that we show how much you can do in the region that also strengthens us."